Host
The First 1%
Practical frameworks and honest takes, with one move you can finish the same night.
hi, I'm Jonathan
Still
in it.
Host of The First 1%. Building a community, a startup, and a career at the same time, and sharing the first steps while they're still messy.
HostCo-founder ×2Head of Market DevelopmentStill learning
who I am
I'm Jonathan, host of The First 1%. I am not looking back from the top. I'm still in it, and I share what is working, what is not, and the frameworks I would use again.
The First 1% is for anyone in the early stages of something: a career, a business, a new role, a hard decision. No fluff. No hindsight bias. Practical frameworks and honest takes from someone still in it.
where I'm building right now
The First 1% is where I share it. These are the places I'm living it, so the frameworks come from real work, not hindsight.
Co-founder
GTM North
An in-person community in Toronto for people building pipeline and revenue in Canadian B2B.
Co-founder
Kontextual
Remember the people you meet, the context that made them matter, and what to do next. Another first 1% of my own.
Head of Market Development
Rose Rocket
Logistics software. I joined as the founding BDR in 2021 and I'm still building from there.
Who this is for
People at the start of a career, a business, a new role, or a hard decision. You know you should start (post, ship, reach out) but you keep stalling on gear, audience, or the perfect plan.
What you will not get
- Hindsight flex
- 40-step funnels
- Rise and grind cosplay
What you will get
- Frameworks you can reuse
- Honest takes, including what did not work
- A same-night action, every time
Stuck at zero?
Share this with one person who is stuck at zero. We want the first 1%, not the polished story.