zero to something
Practical frameworks and honest takes from people still in it. Each episode ends with one move you can finish the same night.
latest episode
Jeremy Thone, founder of VideoGhost, on starting short-form video with no audience, no gear, and a fear of looking stupid: starting small, his Getting Started Blueprint, and the step everyone skips.
Tonight: Record one short video on your phone tonight and post it. Looking stupid is the cost of admission.
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every episode takes you from
0.00%
The hard part is never getting good. It is getting from zero to one.
01Zero
Where they really started. No polished origin story.
02The first move
The imperfect action that got them going.
03The blueprint
Step by step, with no assumed knowledge.
04Stuck & unstuck
Where people freeze, and what moves them.
05Tools & early mistakes
What helped, what wasted time, the trap to skip.
06Tonight's move
One action that takes under 30 minutes.
So I am going to do something that I said at the beginning of the year: to start a podcast. Honestly, it's always been a fear. Of judgment, a fear of whether I could do it, a fear of stumbling on my words. I'm just going to do it. So here it is. What is the first 1%? A lot of people talk about leveling up from one role to another role, from one skill to another skill, but I always find that the one of the hardest parts is not necessarily the leveling up part, but it's actually starting something. So I name it the First 1% for that specific reason. It's all about starting stuff. Story like that, starting something, the first of something, I would love to have you as a guest. I'm excited to record my first episode. Stay tuned.
Oct 14, 2026
Jeremy Thone, founder of VideoGhost, on starting short-form video with no audience, no gear, and a fear of looking stupid: starting small, his Getting Started Blueprint, and the step everyone skips.
Tonight: Record one short video on your phone tonight and post it. Looking stupid is the cost of admission.
Listen on
Oct 12, 2026
An ER trip, two options, and less than two minutes to choose. The story behind the podcast, and why the hardest part is getting from zero to one.
Tonight: Pick the one thing you keep saying you will start, and take the first messy step tonight. Start messy, start now.
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Share this with one person who is stuck at zero. We want the first 1%, not the polished story.